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Since 2006, firsthand has delivered a series of "Boot Camps" into cross-platform development at the BBC for its senior managers and producers.

In the face of increasing competition from internet-based publishers, the BBC wished to augment its existing development process with an audience-centred perspective.

By applying our expertise in business innovation to the different needs of broadcast consumers, we have helped the BBC's different teams, including BBC3, BBC Scotland, BBC Wales and Children's BBC, to better reach viewers across a diverse range of platforms.

Our work is treated as an important training and development resource at the BBC, having proved highly effective in upping the success rate of its commissioning teams.

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